Aspiration.com
Aspiration.com Overview
Aspiration.com is a financial firm that aims to provide banking and investing services that fulfill the customers’ ethical and financial objectives. The website claims to be a sustainable financial institution that promises to support socioeconomic causes by using the customer's collective action. Aspiration.com regards itself as an alternative to conventional banks that may not prioritize their customers’ needs, instead opting to safeguard their interests.
The website’s header and title prominently display Aspiration’s motto “Do Well. Do Good.” This message serves to reinforce the website's central theme of sustainable banking. As a financial institution, Aspiration aims to compete with traditional banks by differentiating themselves via messaging that aligns with customers ethic requirements. The sub-header reads, “A financial firm you can fall in love with.” This messaging appeals directly to aspiring and affluent audiences that may be looking for ethical banking and payment solutions.
As for its technical and hosting aspects, Aspiration.com is deemed to be a site with average website performance. According to data from the Alexa ranking tool, the site receives around 3571 unique users per day and 8927.5 pageviews. These numbers can be further categorized to assess the extent to which the site is family-friendly or oriented to specific demographics.
In terms of technical performance, PageSpeed Insights scores Aspiration.com at 44, which is significantly lower than the recommended 90+ of the tool. The lower score highlights the site’s slower performance speed which could negatively impact its search engine ranking and user experience.
The website itself is hosted by Amazon.com, Inc. through its Amazon-02 hosting service in the US. As a popular hosting service provider, Amazon's services provide secure cloud hosting and scalability, especially for websites that experience high levels of traffic like Aspiration.com.
In conclusion, Aspiration.com is a website that provides both financial and ethical services. The site uses effective messaging, design elements, and Amazon hosting to establish an online presence that aligns with their objective. However, the website needs to improve its website performance to match the demands of users and to maintain competitiveness.
Aspiration.com Rank Summary
Audience Geography. Where are aspiration.com visitors located?
| Country | Visitors |
|---|---|
 United States US | 96.9% |
| Other | 3.1% |
| Country | Pageviews |
|---|---|
| United States US | 96.8% |
| Other | 3.3% |
| Country | Rank |
|---|---|
| United States US | 14467 |
Where do visitors go on aspiration.com?
| Subdomain | Pageviews |
|---|---|
| my.aspiration.com | 48.21% |
| aspiration.com | 30.32% |
| makechange.aspiration.com | 14.04% |
| funds.aspiration.com | 3.04% |
| support.aspiration.com | 3.03% |
| join.aspiration.com | 0.74% |
| other | 0.63% |
| Subdomain | Pageviews per User |
|---|---|
| makechange.aspiration.com | 3.9 |
| support.aspiration.com | 2 |
| my.aspiration.com | 1.5 |
| funds.aspiration.com | 1.3 |
| aspiration.com | 1.3 |
| join.aspiration.com | 1 |
| Subdomain | Reach |
|---|---|
| my.aspiration.com | 77.24% |
| aspiration.com | 58.4% |
| makechange.aspiration.com | 8.77% |
| funds.aspiration.com | 5.62% |
| support.aspiration.com | 4.26% |
| join.aspiration.com | 1.79% |
How popular is aspiration.com?
| Period | Global Rank | Global Rank Delta |
|---|---|---|
| past 3 months | 75774 | 20428 |
| past month | 78532 | 4540 |
| past week | 90184 | 23726 |
| yesterday | 102734 | -45638 |
| Days | Pageviews Rank | Pageviews Rank Delta | Pageviews per Million | Pageviews per Million Delta | Pageviews per User | Pageviews per User Delta |
|---|---|---|---|---|---|---|
| 90 | 87720 | 19762 | 65 | -25.53% | 2.5 | 8% |
| 30 | 92991 | 4859 | 61 | -5.759% | 2.5 | 0.4% |
| 7 | 108846 | 26077 | 51 | -30.73% | 2.4 | 1% |
| 1 | 127787 | -40710 | 46 | 40% | 2 | -4.62% |
| Days | Reach Rank | Reach Rank Delta | Reach per Million | Reach per Million Delta |
|---|---|---|---|---|
| 90 | 75836 | 21877 | 94 | -30.89% |
| 30 | 77783 | 4325 | 92 | -6.13% |
| 7 | 89413 | 24094 | 78 | -31.55% |
| 1 | 108867 | -52261 | 73 | 50% |
Aspiration.com Website Safety
We gather website safety and reputation data and compare it with available third-party sources so we calculate own safety and trustworthiness rate based on information that we get.
Norton ConnectSafe evaluates aspiration.com for any unsafe and insecure content. The results are critical for families with young children.
SafeSearch is used as a parental control tool to filter out any inappropriate for your children search results on your devices: phones, tablets or personal computers.
Malware: not found.
Phishing: not detected.
Unwanted software: not found.
Harmfull applications: not found.
Google Safe Browsing notifies when websites are compromised by malicious actors. These protections work across Google products and provide a safer online experience.
McAfee assesses aspiration.com for a meaningful set of security threats. Featured dangers from annoying pop-ups to hidden Trojans, that can steal your identity, will be revealed. McAfee does not analyze aspiration.com for mature or inappropriate content, only security checks are evaluated.
The WOT calculates reputation of the aspiration.com. This reputation system receives ratings from users and information from third-party sources, assesses the aspiration.com for safety features and confirms, whether aspiration.com is suitable for children.
| Domain | aspiration.com |
| Issuer Organization | Amazon |
| Issuer | Amazon RSA 2048 M03 |
| Algorithm | RSA-SHA256 |
| Valid form | 03/12/2024 |
| Expiration | 04/11/2025 |
| Signed | Certificate is not self signed |
| Additional Domains |
aspiration.com *.aspiration.io *.aspiration.com aspiration.io |
Aspiration.com Rank History
Alexa Rank shows how popular aspiration.com is in comparison with other sites. The most popular site has Alexa Rank equals 1. If aspiration.com has Alexa Rank equals 100,000, then it is in TOP 100,000 popular sites in the world. The rank is calculated using a combination of average daily visitors to aspiration.com and pageviews on aspiration.com over the past 3 months.
Aspiration.com Hosting Information
ASN ID: 16509
ASN Title: AMAZON-02 - Amazon.com, Inc., USLast Update: 07/22/2024
#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#
ASNumber: 16509
ASName: AMAZON-02
ASHandle: AS16509
RegDate: 2000-05-03
Updated: 2012-03-02
Ref: https://rdap.arin.net/registry/autnum/16509
OrgName: Amazon.com, Inc.
OrgId: AMAZON-4
Address: 1918 8th Ave
City: SEATTLE
StateProv: WA
PostalCode: 98101-1244
Country: US
RegDate: 1995-01-23
Updated: 2017-01-28
Ref: https://rdap.arin.net/registry/entity/AMAZON-4
OrgAbuseHandle: AEA8-ARIN
OrgAbuseName: Amazon EC2 Abuse
OrgAbusePhone: +1-206-266-4064
OrgAbuseEmail: abuse@amazonaws.com
OrgAbuseRef: https://rdap.arin.net/registry/entity/AEA8-ARIN
OrgTechHandle: ANO24-ARIN
OrgTechName: Amazon EC2 Network Operations
OrgTechPhone: +1-206-266-4064
OrgTechEmail: amzn-noc-contact@amazon.com
OrgTechRef: https://rdap.arin.net/registry/entity/ANO24-ARIN
RTechHandle: AC6-ORG-ARIN
RTechName: Amazon-com Incorporated
RTechPhone: +1-206-266-2187
RTechEmail: ipmanagement@amazon.com
RTechRef: https://rdap.arin.net/registry/entity/AC6-ORG-ARIN
#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#
Aspiration.com Domain Registration and Settings
Domain Name: ASPIRATION.COM
Registry Domain ID: 2179718_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.namecheap.com
Registrar URL: http://www.namecheap.com
Updated Date: 2020-12-07T19:54:20Z
Creation Date: 1997-03-14T05:00:00Z
Registry Expiry Date: 2030-03-15T04:00:00Z
Registrar: NameCheap, Inc.
Registrar IANA ID: 1068
Registrar Abuse Contact Email: abuse@namecheap.com
Registrar Abuse Contact Phone: +1.6613102107
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Server: NS-1040.AWSDNS-02.ORG
Name Server: NS-1745.AWSDNS-26.CO.UK
Name Server: NS-375.AWSDNS-46.COM
Name Server: NS-916.AWSDNS-50.NET
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2024-09-28T15:28:06Z
| Host | A Record | TTL |
|---|---|---|
| aspiration.com | 35.162.219.148 | 60 |
| aspiration.com | 54.148.93.76 | 60 |
| Host | MX Record | Priority | TTL |
|---|---|---|---|
| aspiration.com | aspmx.l.google.com | 1 | 86400 |
| aspiration.com | aspmx2.googlemail.com | 10 | 86400 |
| aspiration.com | aspmx3.googlemail.com | 10 | 86400 |
| aspiration.com | alt1.aspmx.l.google.com | 5 | 86400 |
| aspiration.com | alt2.aspmx.l.google.com | 5 | 86400 |
| Host | NS Record | TTL |
|---|---|---|
| aspiration.com | ns-1040.awsdns-02.org | 172800 |
| aspiration.com | ns-1745.awsdns-26.co.uk | 172800 |
| aspiration.com | ns-375.awsdns-46.com | 172800 |
| aspiration.com | ns-916.awsdns-50.net | 172800 |
| Host | TXT Record | TTL |
|---|---|---|
| aspiration.com | MS=ms50927987 | 60 |
| aspiration.com | apple-domain-verification=YLYU6X1D8zJ0BP9h | 60 |
| aspiration.com | atlassian-domain-verification=OCs56lJbCAY94SPlzIzm7m9yGh1JFNrQSgQvn7gZSi0/DFr77JoIPd7nl0mtudGl | 60 |
| aspiration.com | docker-verification=41923cdc-0eb0-4e48-a07f-86b5ddff4f0b | 60 |
| aspiration.com | docker-verification=e28af4b1-b276-4125-b2e6-b2636ba7fcca | 60 |
| aspiration.com | docusign=ccef8845-33e1-4c6a-a50c-284a17ba671b | 60 |
| aspiration.com | docusign=dac3c977-e643-4d68-92ea-269785e21d77 | 60 |
| aspiration.com | facebook-domain-verification=xl7rajezjbwrjd2ayc95ixtvowr0ca | 60 |
| aspiration.com | google-site-verification=HBvtvKIFVb6LMjiOVUzEEnhygjTLuYrEakv1DsmbDVk | 60 |
| aspiration.com | google-site-verification=X2wBwNxuJ-bNb3i2JZIsWJDXiesvB-E6ij4OF4jKqOU | 60 |
| aspiration.com | google-site-verification=dYQghuOxcn9u5bV6xITx-3NK6KlZ_-J40q5WQbrxjDo | 60 |
| aspiration.com | google-site-verification=lktUqDIHsS-sM8fT-Dp4f7HtZvDWNds_NHmijYTxvAw | 60 |
| aspiration.com | google-site-verification=w_cZgE8OxYytT0rgoqrfgASIbmwOgOyzO3bzAU24JG4 | 60 |
| aspiration.com | notion-domain-verification=S7OtYsfYfX7USoRR9HE43MM2plpbSGijhgsMFPyLouE | 60 |
| aspiration.com | segment-site-verification=xIKznAyUCveRSI6qJ4qq6X4uDpBQGHNB | 60 |
| aspiration.com | twilio-domain-verification=37e78ce5b4b6216e81e2d58875db504e | 60 |
| aspiration.com | v=spf1 include:sendgrid.net include:_spf.google.com include:amazonses.com include:mail.zendesk.com include:spf.mandrillapp.com -all | 60 |
ns-375.awsdns-46.com
TTL: 900
Email address: awsdns-hostmaster.amazon.com
Serial: 1
Refresh: 7200
Retry: 900
Expire: 1209600
Minimum: 86400
Aspiration.com HTML Check
Aspiration.com Desktop Performance
Last tested: 12/28/2018
| Total Resources | 232 |
| Number of Hosts | 100 |
| Static Resources | 58 |
| JavaScript Resources | 43 |
| CSS Resources | 2 |
Aspiration.com Mobile Insights
Last tested: 12/28/2018
| Total Resources | 233 |
| Number of Hosts | 99 |
| Static Resources | 58 |
| JavaScript Resources | 42 |
| CSS Resources | 2 |
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